New York Fashion Week 2012

New York Fashion Week 2012

New York Fashion Week 2012

It’s that time of the year again when the city that never sleeps welcomes fashion lovers from around the world into their domain to witness the newest trends for Fall 2012. The stages are now set for over 300 designers to show off their talents and collections at this year”s New York Fashion Week.

This fall, it’s all about dresses, rich colors, menswear-inspired tailoring, 1920″s imagery and “navy is the new black.” Dresses of every shape and form are gracing the runways this year. Designers realize the wide appeal that dresses have to consumers because they offer an easy look without having to find multiple pieces to go with pants and blouses. It is an easy way for all women to look amazing. Color is the driving force at New York Fashion Week with rich jewel tones and bright accents becoming more accessible to women of all shapes. Menswear inspired jackets and peplum dresses define women’s waists, large or small.

The main event for the week will take place at Lincoln Center for the Performing Arts. This venue will host 90 shows including designers Carolina Herrera and Diane von Furstenberg. Forty additional runway shows will be at the popular venue, Milk Studios, in the Meatpacking District of New York. Fashion Week is followed by other global fashion events in London, Paris, and Milan.

With the United States emerging from the worst recession since the 1980s, artists and designers

are now growing their brands with cheaper collections making clothing where middle-class consumers get the most for their money. Yigal Azrouel opened his first retail shop recently for his lower-end Cut25 label. Another revered designer, Jason Wu, released a collection for Target with everything priced at $60 and under. “We’re creating future Jason Wu customers,” Wu says.

In this day and age, everything is technologically based. This is no exception for New York Fashion Week. Ralph Lauren has 4-D projection mapping installations blasted on the front of his buildings in London and New York to be viewed all week long. LiveRunway has also added shows to their live streaming mix so everyone can watch Rebecca Minkoff, Diane von Furstenberg, and Carolina Herrera fall collections from the comfort of their couches.

For more information, check out the Mercedes-Benz Fashion Week Website

Mercedes-Benz Fashion Week 2012 New York

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